Social Media Marketing Portfolio

Selected Social Media Marketing Work

Visual proof of creative excellence: static ad creatives, swipeable carousels, video reels hooks, content calendars, and multi-channel campaign architectures.

Static CreativesFacebook & Instagram Feed

High-ROAS E-Commerce Meta Ad Creative Suite

A suite of high-contrast static ad creatives engineered with bold problem-agitation callouts, authentic UGC testimonials, and urgency discount badges that drove immediate checkout conversions.

Impact Metric:3.8x ROAS / 14.2k Clicks
#Paid Ads#Direct Response#Figma#ROAS
View SMM Services
CarouselsLinkedIn & Instagram Carousel

10-Slide Educational Carousel: 'Mastering Technical SEO'

A viral swipe-through carousel breaking down complex Core Web Vitals into bite-sized architectural diagrams. Designed with custom dark-mode typography and brand color codes.

Impact Metric:420+ Shares / 88k Impressions
#Carousels#Organic Virality#B2B Thought Leadership
View SMM Services
Reels & VideoTikTok & Meta Reels

Viral Short-Form Reels Hook & Script Series

First-3-second scroll-stopping hooks built around disruptive visual pattern interrupts, fast-paced kinetic text overlays, and high-energy voiceover pacing.

Impact Metric:1.2M Combined Views / -42% CPA
#Short-form Video#Hook Frameworks#CPA Reduction
View SMM Services
Content CalendarsMulti-Platform Notion / Airtable

30-Day Omni-Channel Content Strategy & Editorial Calendar

Complete editorial roadmap with balanced thematic pillars: 40% value/education, 30% social proof/case studies, 20% engagement polls, and 10% direct promotional offers.

Impact Metric:30 Days Pre-Planned / 100% On-Time
#Content Calendar#Notion#Editorial Workflow
View SMM Services
Campaign StrategyMeta Ads Manager

Full-Funnel Meta Retargeting Ad Architecture

Multi-tier custom audiences: excluding recent 7-day purchasers, serving dynamic catalog sales ads to 14-day cart abandoners, and building 1% lookalikes off highest LTV buyers.

Impact Metric:4.1x Blended ROAS / $32K Ad Spend
#Meta Ads#Retargeting#CAPI#Advantage+
View SMM Services
Platform SpecificLinkedIn Executive Profiles

B2B LinkedIn Personal Branding & Executive Content

Thought leadership storytelling posts, industry case teardowns, and opinion pieces positioning agency founders as top voices in SEO and growth marketing.

Impact Metric:125% Inbound Lead Lift
#LinkedIn Growth#Executive Branding#Inbound Leads
View SMM Services
Agency Leadership

Scaleup IT Ltd: 3 Years SMM Leadership

Led creative ideation, high-converting video script engineering, and paid ad acquisition across 30+ client accounts, maintaining consistent 3.5x+ ROAS.

Need High-Impact Creatives for Your Next Campaign?

Let's develop bespoke visual assets, reels scripts, and a structured 30-day content calendar for your brand.